School of Grazia: Fashion Blogging Masterclass

By Paola Bassanese

Standing room only for Grazia’s Fashion Blogging Masterclass at the Apple Store in Regent’s Street.

Fashion bloggers scribbled notes furiously as Reem Kanj, Laetitia Wajnapel and Stella Katterman shared their blogging experiences.

paola bassanese with grazia's editor angela buttolph
Paola Bassanese with Grazia’s editor Angela Buttolph

The event was expertly hosted by Grazia‘s editor Angela Buttolph who complimented me on my skin when I went to speak to her afterwards. I took the opportunity to share my top tip on how to have glowing skin: a daily routine of face massage.



Talking of tips, the key lessons from the blogging event were:

– do what you love but still think of blogging as a business

– schedule your posts so there is consistency

– make the layout of your blog attractive and easy to navigate.

paola bassanese with stella katterman
Paola Bassanese with Stella Katterman, Stella’s Wardrobe

Blogs featured in the event:

Five Five Fabulous

Mademoiselle Robot

Stella’s Wardrobe

Style Bubble


Grazia’s readers were asked to vote for their favourite Susie Lau outfit on Grazia Daily. (My favourite was the vintage kimono look).